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LEE ROONEY
HUAWEI
Project: Ascend P6 3 Mobile Christmas Fayre
Agency: Let Us Create
Art Direction / Design: Lee Rooney
Copy Writer: Rowan Early
To support 3 Mobile’s ‘Set your tablet free this Christmas’ campaign, Huawei challenged LUC to deliver a festive experience with a twist. So we decided to go for a panto theme. Oooh yes we did! We built a panto set, tracked down the ugliest Ugly Sisters in the land and handed out hundreds of mouthwatering cupcakes. The result? Everyone who stopped to take a look at Huawei’s amazing 10” Mediapad lived happily ever after!
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